Marketing Resource Hive

Welcome to “The Hive”!  We’ve created this space for you with a lot of sweet content our team or our enterprise partners (aka fellow bees) have developed to help you educate, inform and nourish your clients, whether they be brokers, employer groups or consumers.

Enjoy!

Infosource

Marketing Materials and Sales Tools for Employers and Brokers – GA
Includes general/evergreen marketing materials that can be used by Sales & Account Management.  You will also find virtual Experience KP tours for our three largest MOBs (Southwood, TownPark & Gwinnett) along with specific “chapter” versions about primary care, specialty care and other unique offerings.

• Mid/Large Marketing Resources – GA
  Current mid/large sales materials (includes product grids, plan comparison chart, portfolio brochure, and broker bonus program flyers).  Also includes Dual Choice materials and member-facing materials.
• Small Group Marketing Resources – GA
  Current small group materials (includes applications, forms, plan guides, health benefit change documents and broker bonus program flyers).
• Current Georgia Open Enrollment Brochures (English & Spanish)
• Georgia General Brainshark Recordings
  General, “off-the-shelf” recordings for Sales & Account Management to leverage with clients.
• Group Medicare B2B (Employer) Marketing – National materials
• Group Medicare B2C (Consumer) Marketing – National
• Missed a Comm Flash email?  No worries . . . they’re all here.
  

Product Specific Collateral

• Virtual Complete
  Includes all employer, broker and prospective member materials.
• KP Level Funded
  Includes all employer, member and broker materials for GA & CO
• KP Plus
  Includes employer/broker and member materials

Sweet Extras!

• Need a logo or a powerpoint template? Let us introduce you to the Brand Center
  Brand Center
• Logo page
  When you just need a logo. Logos are downloadable in sets as zipped files that include CMYK and RGB versions in blue, white and black, formatted as jpg, tiff and png. Visit the Masterbrand Logo page for logo usage guidelines.
• Amware/GroupTrax
  Need printed materials? Connect with your MarCom consultant to coordinate access & training for our fulfillment partner.
• Google Tours
  From Alpharetta to West Cobb, you’ll find a comprehensive Google tour of all 26 MOBs.
• New Member Onboarding
  Get to know the onboarding experience from the marketing side!
• Proofpoint Library
  What are the most up-to-date supporting copy points backing up Kaiser Permanente’s bold marketplace claims?

Bee Social

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